The Reel Good Social blog
What I've learned, written down.
Real lessons from real accounts, for the people running social media at Oregon brands. New posts land in The Reel Rundown first.
Hiring for social media · June 6, 2026
Hiring a Social Media Manager in Oregon? Here Are the Four Candidates You'll Meet
After four searches in Eugene, I've seen the same four candidates every time. Here's what to look for, what to coach, and how to hire with confidence.
Read the post Hiring for social media · June 6, 20265 Reasons Hiring a Social Media Manager in Oregon Is Harder Than You Think
What four searches across agency and in-house roles taught me about the local talent market, and what it really takes to find the right person.
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